Let me start the drill down of the most popular Interactive services that TS offers. We could start from the interactive services tailored for the kids. Largely they include Actve Wizkids, Actve Learning, Actve stories.
The Actve kids series (Actve Wizkids, Actve Learning, Actve Stories) as I would like to refer to it...is quite an offering for the kids. I guess its the result of the insight that these fundamental questions deliver:
Q1. Do kids like to watch TV?
Ans. Yes
Q2. Do kids like to play games?
Ans. Yes
Q4. Do kids like stories?
Ans. Yes
Q5. Do kids like to study?
Ans. No!
Q5. Do kids need to study?
Ans. Yes!
Hence the Actve Kids series!
These interactive set of options for the kids really makes learning fun as they learn while they play. That too on TV! These Actve wizkids, learning, stories, games etc deliver a powerful mix of entertainment with learning, jointly proving to be an ideal TV dose for kids, and for these their parents don’t mind them spending time in front of the TV!
The content is carefully crafted to sustain the kid’s interest. Also the frequency of change in this content ensures that the kids get something new everytime they are on it. As an icing the kids also get to compete with other kids and get opportunities to win while they participate in some of these contests provided within the Actve series. The series include Actve Wizkids, Actve Learning and Actve stories.
Actve Wizkids
Actve wizkids is a 24X7 based service that is designed specifically for children in the age group of 3-6 years. Founded on the principle that learning should be fun, the service aims to continue a child’s learning process at home through the method of simple yet entertaining games.
The learning games on Actve Wizkids are based on the concepts taught at the preschool level in Maths, the English language and General Knowledge (GK). Each day of the week covers one specific subject e.g. English on Monday, Maths on Tuesday, GK on Wednesday. These subjects are repeated on Thursday, Friday and Saturday respectively. Sundays are dedicated to fun games that help a child to improve accuracy and speed. Apart from Sunday a fun game is available everyday as well.
The four animated mascots on active wizkids – Jimbo (the baby elephant), Spikey (the teenage alligator), Bizzy (the wise rat) and Hee Haw (the playful donkey) encourage, appreciate and instruct children during games. This makes the learning experience extremely enjoyable to children.
This also reminds me of the lovely “Einstein” commercial to highlight the Actve Wizkids offering. The commercial had all kids look like the great Sir Albert Einstein (the kids looked really cute!), to get the message out that your kids could actually become Einstein (an obvious metaphor for intelligence) if they regularly participated in the Actve Wizkids interactive service that comes along with Tata Sky!
You could view the funny ad here
Actve stories and actve learning coming up!
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