Tata Sky has introduced two new ads of Tata Sky featuring Aamir Khan and Gul Panag. Both there ads have the trademark Aamir Khan – Gul Panag ad humor in them. In the first ad, Aamir Khan , Gul Panag and a little girl (presumably their daughter) appear to be sitting around a table and having their dinner. Aamir Khan looks naughtily towards the camera and remarks that “family dinners” are supposed to be had with your family and not in front of a television set. He then states that the TV program is being recorded on Tata Sky Plus. What I really like about this ad is the social message it carries, that a family needs to have dinner together where they can bond and converse. Unfortunately, in most nuclear families, parents come home in the evening and then everyone eats in front of the TV with little or not social conversation. This ad brings out the helpfulness of Tata Sky+ in bonding the family better.
The second ad really distinguishes itself by the use of situational comedy. The ad opens by Aamir Khan speaking in the mirror about how when there is a good movie on, the wife always wants to go out for a Chinese dinner. He claims that he is not missing the movie as it is getting recorded on Tata Sky+. But then Gul appears thereby resulting in a funny misunderstanding. The ad is very well conceptualized and shot.
You can view both these ads at the following Link:
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